Page 117 - GSTL_26th March 2020_Vol 34_Part 4
P. 117

2020 ]           IN RE : MACRO MEDIA DIGITAL IMAGING PVT. LTD.       627
                       3.  The applicant states that activity of printing on any of the aforesaid
               poly vinyl material with trade monograms of the customers constitutes ‘manu-
               facture’ in terms of CGST Act, 2017 and such manufactured products are sup-
               plied by the applicant to their customers. The applicant uses any of the PVC ma-
               terial, on the basis of customer’s specification, i.e. vinyl classified under 3919 90
               50/3919 90 90, Back Lit Flex & Blackout Flex both classified under 3921 90 26,
               Foam Board classified under 3920 61 90. The applicant procures required PVC
               material, prints the content on it and supply such printed trade advertisements
               to the customer.
                       4.  The design and graphics of the advertisements are not done by the
               applicant but are provided by the customers themselves. The applicant merely
               undertakes the activity of printing on the material. Further the applicant, in the
               bill, charges on two accounts i.e. ‘printing’ and ‘supply’, wherein the former rep-
               resent the service activity of printing and the latter represent the physical supply
               of printed trade advertisements on the PVC material.
                       5.  The applicant further states that in the pre-GST regime, the activity
               of printing and supply of trade advertisements was considered as ‘pure sale’ by
               some states and some other states as ‘works contract’. They were paying applica-
               ble  VAT in the States wherein the  said transaction/activity was considered  as
               ‘pure sale’. Further they were not charging any service tax, in the States wherein
               the activity was considered as ‘works contract’, as it is settled position of law that
               the said activity amounts to manufacture, classified under CETH 4911, attracting
               ‘NIL’ rate of duty.
                       6.  In view of the above, the applicant sought advance ruling in respect
               of the following questions :
                       (1)  Whether the transaction of printing of content provided by the cus-
                           tomer, on Poly Vinyl Chloride (PVC) banners and supply of such
                           printed trade advertisement material is supply of goods?
                       (2)  What is the classification of such trade advertisement material if the
                           transaction is supply of goods?
                       (3)  What is the classification and applicable rate of CGST on the supply
                           of such trade advertisement material  if the transaction is that  of
                           supply of service?
               Applicant’s interpretation of law :
                       7.  The applicant, quoting the definition of ‘movable property’ contends
               that their supply, i.e. printed trade advertising material, amounts to supply of
               goods, which are freely movable from one place to  another, thereby becomes
               ‘movable property’ and consequently falls under the ambit of ‘goods’ in terms of
               Section 2(52) of the CGST Act, 2017. Further the title of the impugned material is
               being transferred and hence the supply amounts to supply of ‘goods’ in terms of
               Section 9 of the CGST Act, 2017. The applicant intend to place reliance on the
               TRU Circular No. 11/11/2017-GST, dated 20-10-2017, specifically para 5.
                       8.  The  applicant further  contends that the supply  of trade  advertise-
               ments involves multiple supplies & hence amounts to ‘composite supply’, and
               endeavours to support their claim by quoting many case laws/circulars etc., con-
               cluding that their activity is a composite supply where the principal supply is of
               goods, in terms of Section 8 of the CGST Act, 2017.
                       9.  The  applicant, with regard to the classification  of their supply, on

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